Plush Rush Lipstick wins Allure Best of Beauty Award

We’re honored Plush Rush Lipstick in Playful won an Allure Best of Beauty Award for Best Pink Lipstick! 

Plush Rush Lipstick in Playful, best pink lipstick
Plush Rush Lipstick in Playful

From Allure:

Simply put, Playful is literally my new favorite pink lipstick — and as the hoarder proud owner of at least 40 different pinks, that is not a declaration I make lightly.

It kept my lips feeling cushion-soft all day long while maintaining a wearable, creamy rose hue. Playful feels like the type of color that Brigitte Bardot might have paired with matte black winged liner and a bouffant, yet it’s subtle enough to pair with a far more dramatic eye look.

Read the full review of Playful, our rosy lip-plumping lipstick, (This Butter London Lipstick Is Perfect for Anyone Who Usually Hates Lipstick) or see all of Allure’s 2017 Best of Beauty picks.

Shop all of our lip-plumping Plush Rush Lipstick shades on

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